They also included a “mystery gift”, a full size black liquid eyeliner called Inkliner, that I tried out that is priced at $23. My match was #35, Light with Pink Undertones.Ībout a week later, I received a full size 30 ml glass pump bottle of Woke Up Like This foundation. I can’t remember most of the questions, but I had to choose several times from among a few photos of women with different skin tones which best matched my skin tone. They have 50 different shades of foundation. The ad asked the reader to take their survey online and get color matched. Obviously, I missed out on some key details, lol. ![]() ![]() I was surprised when I saw that they were offering a full size bottle of the stuff in exchange for $5 for shipping. Il Makiage, a brand I like, was running an ad on FB that I thought was offering free samples of their new-ish medium to full-coverage but lightweight foundation, Woke Up Like This. And per usual, I read it too quickly to get all the details. Per usual, I fell for another ad on Facebook. “Who says blush only needs to be put on your cheeks? I like to put it all over to give skin a warmth and glow.I Bought This, Affiliate Links, Informational Link “I don’t follow no rules,” says Wendy Asumadu. Similarly, the brand’s F*CK I'M FLAWLESS’ concealer (£24) works some serious wonders in reducing dark spots and under eye circles, if we do say so ourselves, is available in 30 inclusive shades.Īs well as discussing the flattering effect of IL MAKIAGE's range of lip products, including the popular Dirty Talk Matte Lip Colour, the experts expressed their opinions on following specific rules when applying blusher. The formula provides buildable coverage and boasts over 250,000 five star reviews, it’s also currently the single most reviewed beauty product online in the US. You may well ask – how? See for yourself in their quick and easy PowerMatch quiz that’ll match you to one Woke Up Like This foundation's 50 shades (£36). IL MAKIAGE prides itself in having a tech-first approach, using their unique PowerMatch algorithm to precisely match foundation and concealer without even seeing the customer’s face. “It’s really about assessing your skin and finding out which primer will suit you.” “Not all primers are the same, so if you’ve got oily skin you can go for an oil-free primer or if you’ve got dry skin, a hydrating one will make the difference,” says Adeola Boyega. Pick your primer according to your skin type The tea was served – here’s the lowdown on the best hacks shared by the panel (you can thank us later).ġ. ![]() For the session, GLAMOUR’s Sheilla Mamona was joined in conversation by professional makeup artist Adeola Boyega and beauty influencers Wendy Asumadu and Mariam Musa. One of the highlights was The Full Beat masterclass, in partnership with IL MAKIAGE, the USA’s fast-growing beauty empire that champions inclusivity with a makeup line that caters to all. IL MAKIAGE teamed up with GLAMOUR for this year’s instalment of Black Beauty Unlocked, a two-night IRL soiree that saw industry experts and influencers share their knowledge and hacks in an incredible series of panel talks dedicated to all things Black beauty – from hair, skincare and makeup to cosmetic treatments best suited for Black skin.
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